7 Ways To Survive the Crypto Bear Market (2024)

It may sound a little harsh to generalize along those lines, but as the saying goes: even a fool can make money in a bull market. The proof of how good a trader you are lies in how good you are navigating a bear market. This generally agreeable rule-of-thumb is applicable across all markets, not just crypto.

However, with the kind of volatility crypto usually undergoes, the risks and difficulties brought along by a crypto bear market tend to be on a much higher scale. And as we witness the possible onset of another crypto winter with most of the popular coins knee-deep in the red, it’s time we optimize our trading/investment strategies with the following tried-and-tested ways to survive crypto bear markets.

Top 7 ways to survive a crypto bear market

1. Stay calm and assess your options

Whether you see the bear market as an opportunity to buy the dip or find falling crypto prices a bit too stressful to handle, always try to keep your calm and assess the situation objectively. Emotional decisions are the ones that you will most likely regret down the road — especially if you’re trading.

First, start by asking yourself why you are invested in crypto in the first place. Do you believe in crypto’s long-term success and want to tap in on the many opportunities that it could bring along? Or are you just here to earn some quick bucks doing short-term trading?

The answer to this question could be your stepping stone to figure a way out of the bear market unscratched.

2. Don’t try to time the bottom

Nobody — absolutely nobody — can accurately predict the bottom. You could study technical and fundamental analyses all you want or listen to experts, but at the end of the day, you may still have to rely on your gut feeling while trying to time the bottom. And as you will probably agree, gut feelings are not much of an option if you’re looking for bear market strategies to navigate the market, or worse even, a crypto winter.

You may buy at what appears to be the bottom at a given time. However, the price could further drop. And if it does drop, you will have to sell it again to have your next shot at timing the elusive bottom. More often than not, this strategy will not allow you to make money in a bear market.

3. Dollar-cost averaging (DCA)

Dollar-cost averaging, or DCA, is arguably the best strategy that is proven to have worked exceedingly well even during the toughest of bear markets. It is a simple but long-term strategy where you continue buying small amounts of an asset over a period of time regardless of the price.

For example, a DCA schedule will have you investing, say, $10 on Bitcoin every week rather than investing $200 at once. You may make changes to your DCA schedule from time to time to meet your changing requirements.

So, continuing from the example above, suppose you started buying $10 worth of Bitcoin every week, starting in 2021. By now, you would have invested $1,570 in Bitcoin over these three years. Now, using a DCA calculator, you will find that the total value of your investment would currently stand at $3,280. That’s a sizable gain of 108.96% percentage chain over three years.

4. Consider staking

When the going gets tough in a crypto bear market and your portfolio starts shedding value left and right, staking comes off as a good way to earn a passive income and enhance your portfolio management strategy. Staking basically refers to the practice of locking away your coins on a proof-of-stake (PoS) blockchain for a period of time and being rewarded for it.

For those out of the loop, this detailed guide is a good place to start if you want to learn more about staking crypto. The best part about staking is that it increases the size of your wallet even in a bear market. That way, when the bull market resumes, you start with more than you had previously.

Besides, staking also lowers the possibility of panic selling because your fund is securely locked on a blockchain.

5. Avoid shorting in a crypto bear market

Shorting is a technique traders use to profit from falling crypto prices. That should ideally make it an excellent fit in a bear market when price drops are a common occurrence.

However, you would find most experts advising against shorting Bitcoin and other cryptocurrencies because it could potentially lead to unlimited losses or liquidation of your position. This is a fundamental problem with shorting and no amount of experience can prepare you for the rude shocks when things go bad.

When you buy a crypto (go long), you can never really lose more than the amount you have invested. For example, say you have purchased BTC worth $100. So, the maximum you could lose from that crypto investment is $100. On the other hand, the potential gain, at least on paper, could be limitless. Think of a scenario where the BTC price increases so much that the $100 investment returns $500, $1,000, $10,000…..and so on.

It’s just the opposite with shorting. If you short a coin at $100, the maximum you will earn from that trade is $100. However, if the price of the crypto starts increasing and the uptrend continues, your losses could pile up indefinitely. And if you short using margin, you will have to keep paying the interest charges on top of the original loss for as long as you choose to keep the position open.

6. Carefully assess the current state of the market

As of mid-2024, in the middle of the current bullish trend, Bitcoin seems to have found major support near $50,000. In light of the U.S. Bitcoin spot ETF approvals and interest rate pauses by the U.S. Federal Reserve, many investors have anticipated an impending bull market and all-time highs.

As a result, Bitcoin reached an all-time high of over $73,000 in March 2024. Despite this fact, major altcoins have yet to reach all-time highs, as is typically the case in crypto bull markets.

The point here is that it is important to stay updated and have situational awareness about the current state of the market. This way, you stand the best chance to position yourself accordingly, act quickly, and minimize losses.

7. Avoid leaving your crypto on exchanges

Like they say, “not your keys, not your coins.” This is applicable in pretty much any scenario involving a centralized, custodial crypto exchange. However, the risks of irretrievably losing your funds stored in these exchanges become even bigger during a turbulent bear market.

Consider what might happen if there was a sudden market crash? Billions of dollars would be wiped out from the market, causing many exchanges to end up insolvent.

Always opt for a non-custodial wallet app or better still, a tried-and-tested hardware wallet to have full control over your crypto stash. Following these tips will teach you how to survive crypto bear markets.

What is a bear market?

For those out of the loop, a bear market can be best defined as a prolonged drop in asset prices, which then causes your portfolio to shed value. In a bear market, the supply of an asset is typically higher than the demand because a large chunk of investors (known as “bears”) starts offloading loss-making assets from their portfolio fearing further price drops.

Bull vs. bear market

Bear market	Bull market
A prolonged fall in asset prices (usually a 20% decline in overall market index)	Asset prices rise over a prolonged period of time
Demand for assets are typically higher than the supply	Demand for assets is typically higher than the supply
Characterized by selling assets	Characterized by buying assets
More difficult to invest	Typically easier to invest
Significant business failures	Significant froth and speculation

A bull market is diametrically opposite to a bear market. A bull market is when the price of an asset or asset class is on the rise over a prolonged period, which then results in a spike in your portfolio valuation.

Bull markets start when investors feel confident that prices will increase and the uptrend will continue over a prolonged period. In anticipation, they start buying and holding the assets that they believe will benefit the most from the bull market.

In other words, a lot of investors are willing to buy during a bull market while few are willing to sell. Thus, the demand becomes higher than the supply and the price starts increasing. This way, investors’ predictions about bullish market conditions turn into a self-fulfilling prophecy.

In contrast, bear markets begin when investors are low on confidence and start believing that prices will continue falling. A few facts to note here to better highlight the bull vs bear market dynamics:

• While some investors can be bearish, the vast majority of investors are generally fundamentally bullish. Most asset classes including digital assets typically post positive return on investment (ROI) in the long run.
• Bear markets are usually short-lived compared to bull markets.
• Between the two, a bear market is more difficult to invest in and navigate because many assets rapidly shed value and prices tend to become much more volatile.
• Investors’ psychology and risk aversion play a big role in determining whether a market is bullish or bearish. However, that’s not the only factor. Supply and demand, socioeconomic stability, as well as activities in the broader financial markets also play a key role in making the market sway one way or the other.

What is crypto winter?

The most dreaded season in crypto’s short history so far, “crypto winter,” refers to a prolonged bearish period during which prices of most digital assets continue to dip over several months.

The price drop in a crypto winter tends to be very steep. For example, during the crypto winter that took place between early 2018 and mid-2020 (although estimates vary), Bitcoin shed almost 88% of its value as compared to its then all-time high price.

The broader cryptocurrency market also felt the icy chill of the last crypto winter. In fact, many popular coins saw up to 90–95% price drops (compared to their ATHs). This period led to significant losses. That is why it is paramount for retail and institutional investors to know how to survive crypto bear markets.

Best strategies to overcome a Bitcoin bear market

As the most popular coin (by market cap), Bitcoin is a trendsetter in the crypto market.

So if a crypto bear market is looming on the horizon, the first signs of it are almost always visible in Bitcoin’s price movement. Other cryptocurrencies just rally behind it — so far, at least. This observation holds even during subsequent cycles when the market recovers and eventually starts a new bull run.

Diversify your portfolio

However, based on the data from previous bear markets, it is safe to say that Bitcoin always bounces back. So, the vast majority of experts and industry insiders are of the view that the best way to survive a Bitcoin bear market is to hodl and patiently wait out the storm.

Secondly, holding Bitcoin is a good strategy for long-term investment, but an important part of risk management is to diversify investments. This could mean owning crypto investments in addition to stocks, bonds, commodities, etc.

Diversification can also mean holding cash. Financial planning involves hedging against market volatility. Fiat currency (USD in particular) is often a preferred asset of hedging against market volatility. You can hold stablecoins or cash in this scenario.

Having a long-term outlook is essential as opposed to giving in to the urge to panic selling. Furthermore, try to avoid trading when the market is in a bearish phase — especially if you have little to no prior exposure to trading.

Whether it is a bull or bear market, markets do not last forever, as stated by CNBC Finance Editor Jeff Cox.

Contrary to popular belief, bull markets do not last forever. Now we have seen in the past, when markets do reach that 20% decline, what usually follows is a total 30 % decline. And it can take up to two years on average for markets to get back to their original values…

Jeff Cox, CNBC Finance Editor

Crypto winters are not the end

Have no doubt that as an investor or a trader, you’re bound to lose money occasionally. A 100% strike rate is practically impossible, no matter how seasoned you are in the game. However, by following the bear market strategies discussed above, you will significantly reduce your chances of falling prey to crypto bears.

Alongside, make sure to stick to the other basics such as always using stop-losses in case you are trading. These tips can help sharpen your mental resilience while teaching you how to survive crypto bear markets.

Frequently asked questions